What You Need To Know About Optimizing
Third Party Delivery
At Your Restaurant
Omnivore’s approach is to deliver quantifiable results by putting a laser focus on the Restaurant Value Equation: Transactions, Average Check and Expenses. We optimize each area in a way that is meaningful to consumers, staff and support centers.
Restaurant Headwinds
and Opportunity
As consumers have accepted and engaged with 3rd party Food Service Aggregators (FSAs) such as Postmates and Uber Eats, ALL restaurants now have full capabilities to participate in delivery. This makes the delivery mode the new great equalizer
for all restaurants and potentially makes other modes such as drive-thru, curbside pick up and dine-in ambiance secondary competitive advantages. For the first time, consumers have the same access to high-end FSR and QSR meals as they do pizza.
This benefit, however, comes with significant pinch points across operations, finance and brand management:
Coverage
Order Injection
Menu Management
Customer Insights
Research shows that convenience and variety are high ranking for consumer needs, and the expectations that the retail industry has set with online shopping and next day delivery are now expected with restaurants and meals. FSA apps appeal to consumers due to the convenience and variety needs. However, it can stifle a restaurant brand’s ability to control the experience, which consumers find most important.
There are now 70 Alexa skills for ordering food
25% of mobile phone users regularly use a delivery app
69% of internet users in the U.S. have ordered food online for delivery
About 20% of mobile users use a delivery app because of the variety of options for ordering
Delivery orders are almost evenly split between phone and digital
Menu item prices for delivery are often different than in the restaurant
Omnivore's Integrated Products and Partners for Third Party Delivery
Menu Mgmt System
Omnivore’s Menu Management System provides a single portal to manage all digital menus. Third party orders are directly injected into the POS, eliminating tablet inefficiencies.
Chowly
Integrates 3rd party online ordering systems into current POS, eliminating need for staff’s manual entry. Saves restaurant time, controls staffing costs, reduces errors and makes customers happier.
Ordermark
A single point of contact for all online ordering providers, creating a streamlined way to manage many platforms from a single tablet and printer.
OrderOut
Integrates food delivery platforms directly to the POS. Saves restaurants time, money and operational headaches by getting rid of 3rd party delivery tablets.
Postmates
Offers on-demand delivery by connecting customers with local couriers who can deliver anything from any store or restaurant in minutes.
Waitbusters
Offers online ordering and delivery without high commissions, delayed payments or having to hire drivers and customer data is yours.
App Partner Capabilities
To build a successful 3rd party delivery strategy, it’s essential to leverage new technologies that build a sustainable and agile platform that fosters future innovation. With Omnivore’s Menu Management System and partners, you can offer customers what they want without overcomplicating your business.
Surcharge
Branding
Reconciliation
Location Pricing
Order Throttling
Order Accuracy
App Partner Success
The Omnivore Model
Making digital restaurant commerce agile and affordable by connecting insights, technology and Point of Sale.
Visit Our Marketplace
Click below to discover more app partners specializing in third party delivery and every other part of your operations across front of house, back of house and outside the house.
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